USPS Releases Response on Standard Mail, Periodicals, and Package Services

RR Donnelley Postal Blog | The United States Postal Service (USPS) has released its response to the Postal Regulatory Commission (PRC) March 6, 2015 remand order. The Postal Service’s response contains adjusted pricing and addresses the PRC request for additional explanations and supplemental information. The scheduled implementation date for the new pricing continues to be April…

5 Ways to Utilize Data for Relevancy

Generating a more one-on-one dialogue with your audience isn’t as scary as it might seem. With even the smallest amount of data, here are five ways you can start to personalize your messaging to harvest stronger relationships across all media. 1) Personalized Copy Go beyond the traditional means of slapping a customer’s name on your…

Celebrating 222 years of the USPS

On February 20th, 1792 – President George Washington signed the Postal Service Act creating the Post Office Department. Postmaster General John McLean was the first to call it the Post Office Department rather than just the “Post Office.” The organization received a boost of prestige when President Andrew Jackson invited his Postmaster General, William T.…

Mailing Made Simple…Kind of.

You may think that mailing is complicated. Well, it is. I’m going to try to break all of the mailing components into simple(r) chunks for us to digest. One of our first concerns about any sort of business decision is, “How much is this going to cost me?” I know that money is tight and…